The Adweek Copywriting Handbook - Joseph Sugarman - 2020 The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

By: Joseph Sugarman Narrated by: Mike Lenz Length: 11 hrs and 9 mins Unabridged Audiobook Release date: 12-29-20 Categories: Business & Careers, Marketing & Sales Language: English Publisher: Gildan Media Format: mp3 64/48 mono

Publisher's Summary:

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

©2007 Joseph Sugarman (P)2020 Gildan Media

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