Disciplined Entrepreneurship Startup Tactics - Paul Cheek - 2024 15 Tactics to Turn Your Business Plan into a Business

By: Paul Cheek Narrated by: Brandon Pollock Length: 7 hrs and 22 mins Unabridged Audiobook Release date: 05-21-24 Categories: Business & Careers, Business Development & Entrepreneurship Language: English Publisher: Ascent Audio Format: mp3 64/48 stereo

Publisher's Summary:

In Disciplined Entrepreneurship: Startup Tactics, renowned entrepreneur and executive director of the Martin Trust Center for MIT Entrepreneurship Paul Cheek delivers an actionable field guide to transforming your one great idea into a functional, funded, and staffed startup. Building on the ideas presented in the bestselling Disciplined Entrepreneurship, the author delivers a comprehensive set of solutions you can implement immediately to advance your company to its next stage of growth.

This is not a theoretical book. You'll find ground-level, down-and-dirty entrepreneurial tactics—like how to conduct advanced primary market research, market and sell to your first customers, and take a scrappy approach to building your first products-that keep your firm growing. These tactics maximize your impact with limited resources. You'll also discover:

• Effective marketing tactics specific to early startups that go beyond cookie-cutter digital MarTech solutions

• Tactics for designing and testing your product concepts yourself before investing limited resources in developing a fully functional product

• Methods for equity distribution that minimize conflict and maximize investor return

©2024 Paul Cheek (P)2024 Ascent Audio

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